Market Hardware's One Thing

Welcome...

To Market Hardware's "One Thing," a series of tips and newsworthy updates that we want you to know about. At any given time, feel free to check back to find One Thing you can improve upon. When you stack up a lot of small improvements within your Web Marketing, you'll start to see the BIG positive results your business deserves.

How to Build a Brand with Web Design

5/7/18 2:00 PM / by Market Hardware posted in General Posts, Web Marketing

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Your brand is, at the simplest level, a symbol of your business. When branding, it’s important to remain consistent when creating imagery, phrases and logos that are meant to represent your company. Your brand is not only what helps you win new customers over, but keeps them coming back for the long-haul. When designing your Website, you need to set yourself apart and make your users remember you.

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4 Modern Payment Methods Every Small Business Should Accept

5/3/18 7:00 AM / by Market Hardware posted in General Posts, Website Best Practices

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This article is part of a series of guest posts from friends, partners and trusted experts. We're proud to feature this post from PaySimple, specialists in online payment software solutions. If you'd like to learn more about accepting payments on your Website, we encourage you to join us on our upcoming Webinar!

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Creating Services Pages That Convert

4/7/18 3:00 PM / by Market Hardware posted in General Posts, Web Marketing, Website Best Practices

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Services must be presented to users differently than products. While products can be returned, services cannot. So, when designing services pages on your Website, keep in mind that trust is the biggest selling point. Therefore, your qualifications and experience should be impossible to miss on the page. Demonstrating that people can trust your work is of utmost importance.

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Reasons Your Website Isn’t Performing

3/2/18 12:41 PM / by Market Hardware posted in General Posts, Web Marketing

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If your Website is underperforming, it can hurt your business. If you feel your Website isn’t generating enough views, rankings, leads or sales, any of the following reasons may be to blame:

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How to Write a Strong "About Us" Page

2/7/18 10:00 AM / by Market Hardware posted in General Posts, Web Marketing

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Your About Us page is one of the most visited pages on your Website. Essentially, it’s an opportunity to introduce your business to your guests. People need to know whether or not your business can deliver what they’re looking for. Make sure to describe yourself: are you a big or small company? How long have you been in business for? Where are you based? Who are your company leaders?

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Noticing the Good Guys. The Rewards of Employee Reward and Recognition

1/24/18 3:05 PM / by ReviewBuzz posted in General Posts

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Here's an article written by our friends at ReviewBuzz discussing the importance of employee recognition:


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5 Web Design Trends to Watch for in 2018

1/23/18 10:26 AM / by Market Hardware posted in General Posts, Web Marketing

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With the New Year upon us, be on the lookout for revamped Websites with new design practices in 2018. Here are 5 new trends to watch for this year:

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Ready for 2018?

12/20/17 4:40 PM / by Market Hardware posted in General Posts

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We are!

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Featured Client – Raynor Garage Doors of Kansas City

10/27/17 3:59 PM / by Market Hardware posted in General Posts

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Market Hardware’s featured client for the month of October is Raynor Garage Doors of Kansas City!

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Featured Client - Pest Solutions Termite & Pest Control

9/27/17 11:16 AM / by Market Hardware posted in General Posts

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What better way to kick off the fall season than by announcing Market Hardware’s featured client of the month – Pest Solutions Termite & Pest Control!

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