GettyImages-1182641010

Market Hardware Blog


Practical Marketing Tips to Grow Your Business

Get Marketing Tips & Tactics from Our Industry Experts Right in Your Inbox!

Website Best Practices
Jul 13, 2021

Slow Page Load Speed Directly Impacts Your Website Conversions

An organized, attractive, and informative website is the #1 Marketing resource for businesses in the home services and...

SEO
May 18, 2021

A Quick Guide to Popular Search Engines – And Which You Should Target

It can be tricky to tell which search engine your Web Marketing campaign should target. At Market Hardware, we've been...

SEO
Apr 1, 2021

Strategically Pick Locations to Better Optimize Your Web Marketing

Your prospects’ location is one of the most influential factors to consider when starting an online campaign; to find...

General Posts
Mar 3, 2021

2021 Guide to Optimizing Your Google My Business Profile

Modern businesses keep their details updated on their Google My Business listing. Read Market Hardware's Guide to...

SEO
Feb 1, 2021

Client Webinar Preview: Key Google Trends You Can’t Ignore in 2021

Market Hardware makes a career out of staying up-to-date with online marketing strategies & Google trends. Learn more...

SEO
Jan 7, 2021

Tips For Managing Your Company Website’s Blog

Maintaining a blog is a powerful marketing tool to pick up in 2021. If you’d like to go over your marketing strategy...

SEO
Dec 1, 2020

Answer These Questions to Guide Your Company’s 2021 Web Marketing Strategy

Answer these questions to guide your company’s 2021 Web Marketing strategy and identify areas for improvement! Market...

Web Marketing
Oct 29, 2020

Webinar Preview: Strategies to Get More Customers Online

2020 has proven to be one of the most unpredictable years in history, yet time moves on, and 2021 is right around the...

Web Marketing
Oct 6, 2020

GeoFencing: Our Secret to Driving New Customer Calls

GeoFencing is the latest and most powerful way to drive up leads and referrals in an efficient and cost-effective way....

Web Marketing
Aug 31, 2020

Is Live Chat a “Do” or a “Do Not” For Your Business?

Step your company’s game up and hear from more leads with a Live Chat solution. Market Hardware has an affordable...

Web Marketing
Jul 29, 2020

3 Quick-Fix Tips to Improve Your Website Today

Technology grows each day & design trends fluctuate, so we wanted to highlight a 3 ways to improve your Website & keep...

Web Marketing
Jun 3, 2020

6-Step Website Checklist for a Post-Covid World

Whether you built your Website yourself, or had someone do it for you, here are our top tips to give your Website a...

General Posts
Apr 3, 2020

5 Web Marketing Strategies to Reduce Coronavirus Disruption to Your Business

In uncertain times, many business owners will desperately attempt to prioritize the best ways to keep their operations...

Web Marketing
Mar 4, 2020

How a Trustworthy Web Marketing Partner Should Set Itself Apart

Qualified, reliable and trustworthy Web Marketing companies are out there, but to find them you need to know what to...

Website Best Practices
Feb 27, 2020

5 Reasons Your Website Is Underperforming

If your Website is underperforming, it can hurt your business. If your Website isn’t generating enough leads or sales,...

SEO
Feb 4, 2020

How SEO Basics Contribute to Your Success in 2020

An unprecedented amount of businesses are running SEO campaigns, meaning you have to run an effective SEO campaign...

SEO
Jan 2, 2020

Get 20/20 Vision into Your Company’s 2020 Web Marketing Strategy

There are a few key Web Marketing tactics that every business should follow in 2020. To reach greater success this...

Web Marketing
Nov 1, 2019

How Web Marketing Can Find You New Employees

It’s become very difficult to find good help these days, but a business that’s well marketed online is more likely to...

Website Best Practices
Sep 30, 2019

Educate Your Website Visitors to Drive Repeat Business

Remember when just having a Website for your company was enough to drive more business? It’s a different story...

Web Marketing
Aug 29, 2019

Tune Up Your Website to Close More Sales this Fall

If you’re looking at the fall season as a last chance to meet your revenue goals for the year, it may be a good time to...

Web Marketing
Jul 31, 2019

Display Retargeting 101: What You Need to Know

Educational blog about Display Ad Retargeting. There’s no use in approaching the Web the same way you did years ago....

Jun 26, 2019

Social Media and Your Business: Doing What’s Right For You

While someone may have a gourmet kitchen, that doesn’t make them a professional chef. The same can be said for Social...

SEO
May 24, 2019

Knowing Your Place: How it Pays to Know Your Website’s Rank on Google

It’s easy for things to fall through the cracks when running your company and managing your employees are your main...

Web Marketing
Apr 26, 2019

Putting Your Business on the (Google) Map

“Google It” has become the new way to suggest looking something up. If customers search for your services online, will...

SEO
Mar 27, 2019

These SEO Mistakes are Killing Your Website’s Ranking

When it comes to SEO, it’s difficult to definitively explain how to achieve online success without making a few...

Web Marketing
Feb 27, 2019

Slow Website Load Speed: Your Biggest Problem in 2019

Quick page loads are the new normal for a successful Website – a trend that’s becoming increasingly noticeable within...

Web Marketing
Jan 28, 2019

3 Ways to Make Your Website Stand Out

If your company has a Website – great, you’ve passed step 1. If you’re going to stand out among the pack, it’s going to...

SEO
Dec 21, 2018

Measuring the Effectiveness of SEO Campaigns

Measuring the Effectiveness of SEO Campaigns

Social Media
Dec 15, 2018

How to Get More Traffic from Social Links

How to Get More Traffic from Social Links

General Posts
Dec 12, 2018

Customer Education: The New Key to Happy Customers

Education-based marketing puts the customer first and attends to their need for information and guidance. Leverage your...

General Posts
Dec 7, 2018

Designing Your Site Structure to Please Visitors AND Search Engines

Your end goal when structuring your Website should be to optimize user experience. Your site needs to be structured in...

PPC
Nov 21, 2018

How Your Business Can Benefit from Paid Search

Pay-per-click advertising is known to have a positive impact for many businesses who utilize it. Results are highly...

Social Media
Nov 15, 2018

Why Use Twitter for your Business?

Why Use Twitter for your Business?

General Posts
Nov 13, 2018

Net Promoter Score: Why You Need to Know Yours (and How to Use It!)

In service-related industries, happy (and loyal) customers are your best form of advertising. And while you may feel...

General Posts
Nov 7, 2018

Building a Lead-Generating Website

Lead generation should be a top priority when building your Website.

Reputation Management
Oct 26, 2018

Why You Must Answer Every Negative Review on Social Media

Every negative review is an opportunity to demonstrate your values to your customers.

Web Marketing
Oct 21, 2018

Best Ways to Avoid a High Bounce Rate

Best Ways to Avoid a High Bounce Rate

General Posts
Oct 7, 2018

How to Design Compelling Calls-to-Action

Calls-to-action (CTAs) play a key role in lead generation because they help customers get from one step to another.

SEO
Sep 21, 2018

Two SEO Maintenance Tasks to Help Maintain Top Rankings

SEO Tasks to Perform Daily

Social Media
Sep 15, 2018

3 Ways to Track Your Social Media Marketing Activities

Analyzing metrics and tracking your Social Media efforts can provide you valuable information about what content is...

Website Best Practices
Sep 7, 2018

Does Your Website Need a Makeover?

Redesigning your Website is much more than a cosmetic makeover; these days, it’s a business necessity.

Retargeting
Aug 21, 2018

Quick Tips to Improving Your Display Retargeting Campaign

Tips to Improving Your Retargeting Campaigns

Social Media
Aug 15, 2018

Building a Community of Engaging Fans through Social Media

Social Media strategies are evolving in order to deliver more personalized messages to create a community of engaged...

General Posts
Aug 7, 2018

User experience is one of the most important factors when evaluating your Website. If you’ve tested your Website’s...

SEO
Jul 28, 2018

Cleaning Up Keywords to Boost Results

SEO
Jul 18, 2018

Today’s world is becoming more and more mobile-friendly. And starting this month, Google has quickly rolled out their...

Social Media
Jul 15, 2018

Differentiating your brand from its competitors is critical to your success on Social Media.

Website Best Practices
Jul 7, 2018

One of the most crucial elements of Web design is the navigation bar. In terms of user experience, a poorly-designed...

Website Best Practices
Jun 25, 2018

Over the last few months, search engines have increasingly encouraged the use of SSL Certificates to ensure a safe...

SEO
Jun 21, 2018

Taking Your Content to Deeper Levels

Social Media
Jun 15, 2018

Getting likes on your Facebook page begins by working to create content that has real value for your audience.

Website Best Practices
Jun 7, 2018

The worst crime you can commit as a Web marketer is annoying your visitors. Here is a list of 5 reasons visitors might...

SEO
May 17, 2018

So to help, here are the simple steps to claiming and optimizing your Google My Business listing, so that your business...

Social Media
May 15, 2018

Making the most of your Social Media platforms will go a long way towards continuing to work with existing clients and...

Website Best Practices
May 7, 2018

Your brand is, at the simplest level, a symbol of your business. When branding, it’s important to remain consistent...

SEO
May 7, 2018

The Future of Search: Voice Search

General Posts
May 3, 2018

Market Hardware's educational blog, featuring a guest post from our friends at PaySimple, with recommendations for...

SEO
Apr 21, 2018

Personalizing Search Results

Social Media
Apr 15, 2018

Social Media provides an opportunity to interact with your clients, while SEO allows consumers to find your business...

Website Best Practices
Apr 7, 2018

Services must be presented to users differently than products. While products can be returned, services cannot.

SEO
Mar 10, 2018

The Newest SEO Trend: Mobile Page Speed

Social Media
Mar 6, 2018

Understanding the things that you shouldn't post on Social Media is important. You shouldn't get too personal, be...

Reputation Management
Mar 4, 2018

In short, relying on a third-party to survey your customers, rather than doing it yourself, is an absolute win-win. Not...

Website Best Practices
Mar 2, 2018

If your Website is underperforming, it can hurt your business. If your Website isn’t generating enough leads or sales,...

SEO
Feb 21, 2018

Link Maintenance - Removing Bad Links

Feb 7, 2018

The One Thing You Can Do Now to Protect Your Website From Hackers – Create a Strong Password

Website Best Practices
Feb 7, 2018

Your About Us page is one of the most visited pages on your Website. Essentially, it’s an opportunity to introduce your...

Social Media
Feb 1, 2018

Social Media apps will help you improve your ROI, save time, and help you become more productive.

Social Media
Jan 26, 2018

What is Social Proof and How Can It Make You Money?

General Posts
Jan 24, 2018

The Rewards of Employee Reward and Recognition

General Posts
Jan 23, 2018

With the New Year upon us, be on the lookout for revamped Websites with new design practices in 2018. Here are 5 new...

SEO
Jan 21, 2018

Blogging to Improve your SEO Results

Social Media
Jan 15, 2018

Social Media can help turn leads into new sales and previous sales into returning customers.

General Posts
Dec 20, 2017

Here's to a big year in Web Marketing in 2018 with Market Hardware!

Featured Clients
Dec 18, 2017

The Plumber Guy is a family-owned and operated full service plumbing company that has been serving residential and...

General Posts
Oct 27, 2017

Featured Client – Raynor Garage Doors of Kansas City

General Posts
Sep 27, 2017

Featured Client - Pest Solutions Termite & Pest Control

General Posts
Aug 28, 2017

Featured Client – Custom Door Sales, Inc.

General Posts
Aug 21, 2017

Attention Pet Care Business Owners

Featured Clients
Jul 26, 2017

Featured Client – Main Street Landscape

Featured Clients
Jun 30, 2017

Featured Client - Branches Tree Experts

Featured Clients
May 31, 2017

Featured Client - Gene Burch Plumbing, Heating & Air

Featured Clients
Apr 28, 2017

Featured Client - Smokey's Garage Door

Featured Clients
Mar 31, 2017

Featured Client - Overhead Door Company of Calgary, Lethbridge & Cranbrook

Featured Clients
Feb 28, 2017

Featured Client - Bug Out Service of West Florida

Featured Clients
Jan 25, 2017

Featured Client - Mead Tree & Turf Care, Inc.

General Posts
Dec 8, 2016

Featured Client - Dodrill Comfort & Energy Solutions

General Posts
Oct 7, 2016

Featured Client - Mid-Florida Heating & Air

General Posts
Sep 12, 2016

3 Reasons Why Blogging is Important to Your Web Marketing

General Posts
Aug 23, 2016

Featured Client - Garage Headquarters

General Posts
Jul 18, 2016

Featured Client – ABC Doors

General Posts
Jun 10, 2016

Featured Client - Cinder Hills Kennels

General Posts
May 16, 2016

Featured Client - Eastern Garage Door, Inc.

General Posts
Apr 20, 2016

Featured Client Blog – J.R. Perkins

General Posts
Mar 1, 2016

Featured Client Blog – Stanley Pest Control

General Posts
Feb 3, 2016

Featured Client Blog – Barrett and Sons

General Posts
Jan 6, 2016

Featured Client Blog - Consolidated Garage Doors, LTD.

General Posts
Dec 1, 2015

Featured Client Blog – Sentry Pest Control

General Posts
Nov 2, 2015

Featured Client Blog – The Polite Plumber

General Posts
Oct 6, 2015

Featured Client Blog - Roadrunner Garage Doors

General Posts
Sep 25, 2015

NALP | GIE+EXPO

General Posts
Sep 1, 2015

Featured Client Blog- Sacramento Pet Resort

General Posts
Jul 24, 2015

Our Team is Growing!

General Posts
May 15, 2015

Happy Friday!

General Posts
Apr 29, 2015

#OutofOffice: Softball Wednesday

General Posts
Apr 8, 2015

Featured Client Blog- Gundlach Services

Mar 1, 2015

BETHESDA, Md. – March 2015 – Market Hardware announced today that a team of experienced consultants and presenters will...

General Posts
Feb 13, 2015

Featured Client - ChillCo Inc.

General Posts
Jan 27, 2015

Webinars Webinars Wizards!

General Posts
Jan 14, 2015

Featured Client - Overhead Door of Lansing and Whitmore Lake

Jan 6, 2015

BETHESDA, Md. – January 2015 – Market Hardware announced they will be conducting an online Webinar on January 21 at...

Jan 5, 2015

BETHESDA, Md. – January 2015 – Market Hardware announced they will be conducting an online Webinar on January 21 at...

Jan 2, 2015

BETHESDA, Md. – January 2015 – Market Hardware announced they will provide an online Webinar on January 21 at 2:00 p.m...

Jan 1, 2015

BETHESDA, Md. – January 2015 – Market Hardware announced they will be conducting an online Webinar on January 21 at...

Dec 17, 2014

BETHESDA, Md. – January 2014 – Market Hardware announced today they will be hosting an online webinar on January 15 at...

General Posts
Dec 12, 2014

Featured Client - Dixie Electric Plumbing and Air

General Posts
Oct 28, 2014

New press releases added to markethardware.com

Sep 22, 2014

BETHESDA, Md. – September 2014 – Market Hardware announced today they will be hosting an online Webinar on September...

General Posts
Sep 18, 2014

Featured Client - Fiddler On The Roof Chimney Service

Sep 7, 2014

BETHESDA, Md. – September 2014 – Market Hardware announced today they will be hosting an online webinar on September...

General Posts
Aug 28, 2014

A Real Life Success Story

Aug 1, 2014

BETHESDA, Md. – August 2014 – Market Hardware announced today that Brian Kraff, founder and CEO of Market Hardware,...

General Posts
Jul 18, 2014

Finding an SEO company that will make -- not break -- your business in 2015

General Posts
Jul 11, 2014

Featured Client - M&M Mechanical

General Posts
Jun 5, 2014

Featured Client - My Second Home Pet Resort

Jan 29, 2014

BETHESDA, Md. – January 2014 – Market Hardware announced today they will be hosting an online Webinar on January 21 at...

Jan 26, 2014

BETHESDA, Md. – January 2014 – Market Hardware announced today that the Tree Care Industry Association has invited them...

General Posts
Dec 10, 2013

How to use the holidays to your advantage on Social Media

General Posts
Dec 2, 2013

What does Facebook's High Quality Content Algorithm mean for your business?

General Posts
Jan 16, 2013

Unique and consistently updated content is still an important ranking factor

General Posts
Jan 7, 2013

DNS Services - Business Owners Beware!

General Posts
Jul 18, 2012

Google makes major change to local search

General Posts
Jun 5, 2012

Baseball or Disney World?

General Posts
May 21, 2012

Facebook’s biggest news yet…

General Posts
Apr 23, 2012

Another Social Media Phenom grows 4000% in 6 months

General Posts
Apr 5, 2012

Facebook: Change is good. Here’s how it can make you more money…

General Posts
Mar 16, 2012

Social Media Alert: Facebook Overhauls Business Pages

General Posts
Mar 8, 2012

A Day In The Internet

General Posts
Mar 2, 2012

Small Business Social Media Management

General Posts
Feb 17, 2012

Still Need a New Year's Resolution?

General Posts
Feb 1, 2012

Want my pick? Patriots 27 - Giants 24.

Feb 1, 2012

BETHESDA, MD – February, 2012 – Market Hardware announced today that Brian Kraff, founder and CEO of Market Hardware,...

General Posts
Jan 19, 2012

Big news in online advertising

General Posts
Jan 10, 2012

Back to the Flu-ture (again)

General Posts
Dec 15, 2011

It's time for a makeover

General Posts
Dec 7, 2011

Internet Stocking Stuffers: Gifts for Your Small Business!

General Posts
Nov 28, 2011

"Trap" Easy as 1,2,3: Market Hardware staffers at trapeze class

General Posts
Nov 17, 2011

Groupon is exploding, does it make sense for your biz?

General Posts
Nov 11, 2011

Market Hardware Celebrates 11.11.11 the Nerd Way

General Posts
Nov 8, 2011

"Live Chat" is an easy & affordable upgrade for any website

General Posts
Oct 19, 2011

Social Media Skyrocketing

General Posts
Oct 5, 2011

Retention Marketing and the NFL?

General Posts
Sep 5, 2011

iPhone 5 launch expected October 7

General Posts
Sep 1, 2011

Beware of Domain Name Scams

General Posts
Aug 1, 2011

Facebook Messenger

General Posts
Jul 1, 2011

What is Google+?

General Posts
Jun 1, 2011

Go Negative: How negative keywords improve your Search Engine ROI

General Posts
May 28, 2011

The importance of blogging unique content

General Posts
May 1, 2011

You Really Like Me!

General Posts
Apr 1, 2011

Physics and Facebook

General Posts
Mar 1, 2011

I can't escape Google

General Posts
Feb 1, 2011

Crows, Las Vegas and Web Marketing

General Posts
Jan 1, 2011

The Year of the Rabbit

Jan 1, 2011

BETHESDA, MD – January, 2011 – Market Hardware announced today that founder and CEO Brian Kraff will speak at the 43rd...

General Posts
Oct 1, 2010

Magic Device Shrinks Web Sites by 85%

General Posts
Sep 1, 2010

Google: They’re reading your mind and upstaging the Moon

General Posts
Aug 1, 2010

Should I Fix the Roof or the Wall?

General Posts
Jul 1, 2010

Your clients are referring you – but can new clients easily find you?

General Posts
Jun 1, 2010

SEO in 2010, My Great Awakening

General Posts
May 1, 2010

No, seriously, while in Vegas we were working!

Apr 8, 2010

BETHESDA, Md. - April, 2010 - Market Hardware has released a new "Word-of-Mouth" Search Marketing service, which will...

Apr 1, 2010

BETHESDA, MD – April, 2010 – Market Hardware announced today that Brian Kraff, founder and CEO of Market Hardware, will...

Mar 20, 2010

BETHESDA, MD – March, 2010 – Market Hardware announced today that Brian Kraff, founder and CEO of Market Hardware, will...

Mar 18, 2010

BETHESDA, MD – March, 2010 – Market Hardware announced today that James Short, Senior Vice President of Market Hardware...

General Posts
Mar 1, 2010

Trust me, I’m a Doctor.

Feb 7, 2010

BETHESDA, MD – February, 2010 – Market Hardware announced today that Brian Kraff, founder and CEO of Market Hardware,...

General Posts
Feb 1, 2010

The Year of the Tiger: Is Your Website Ready?

Nov 1, 2009

BETHESDA, MD – November, 2009 – Market Hardware announced today that Brian Kraff, founder and CEO of Market Hardware,...

Jun 1, 2009

BETHESDA, MD – June, 2009 – Market Hardware announced today that Brian Kraff, founder and CEO of Market Hardware, will...

Jun 1, 2009

BETHESDA, MD – June, 2009 – Market Hardware announced today that James Short, SVP of Sales and Business Development,...

Apr 20, 2009

BETHESDA, MD – April, 2009 – Market Hardware announced today that Brian Kraff, founder and CEO of Market Hardware, will...

Mar 1, 2009

BETHESDA, MD – March, 2009 – Market Hardware announced today that Matt Bechtel, Partner Marketing Manager, and Dan...

Feb 1, 2009

BETHESDA, MD – February, 2009 – Market Hardware announced today that Brian Kraff, founder and CEO of Market Hardware,...

Feb 1, 2009

BETHESDA, MD – February, 2009 – Market Hardware announced today that Brian Kraff, founder and CEO of Market Hardware,...

Jan 21, 2009

BETHESDA, MD – January, 2009 – Market Hardware announced today that James Short, SVP of Sales and Business Development,...

Nov 1, 2008

BETHESDA, MD – November, 2008 – Market Hardware announced today that Brian Kraff, founder and CEO of Market Hardware,...

Sep 1, 2008

BETHESDA, MD – September, 2008 – Market Hardware announced today that Brian Kraff, founder and CEO of Market Hardware,...

Jul 3, 2008

BETHESDA, MD – July, 2008 – Market Hardware announced today that Brian Kraff, founder and CEO of Market Hardware, will...

Jul 1, 2008

BETHESDA, MD – July, 2008 – Market Hardware announced today that Brian Kraff, founder and CEO of Market Hardware, will...

Jun 1, 2008

BETHESDA, MD – June, 2008 – Market Hardware announced today that James Short, SVP of Sales and Business Development,...

May 5, 2008

BETHESDA, MD – May 5, 2008 – The National Roofing Contractors Association (NRCA) and Market Hardware, Inc. announced...

May 5, 2008

BETHESDA, MD – May 5, 2008 – The National Roofing Contractors Association (NRCA) and Market Hardware, Inc. announced...

May 1, 2008

Austin, TX – March 20, 2007– NARI's National Member Council has unanimously voted Market Hardware CEO Brian Kraff to...

Apr 15, 2008

BETHESDA, MD – April, 2008 – Market Hardware announced today that Brian Kraff, founder and CEO of Market Hardware, will...

Mar 28, 2008

BETHESDA, MD – March, 2008 – Market Hardware announced today that Brian Kraff, founder and CEO of Market Hardware, will...

Feb 12, 2008

BETHESDA, MD – February, 2008 – Market Hardware announced today that Brian Kraff, founder and CEO of Market Hardware,...

News Updates
Dec 10, 2007

Plainfield, IN – December 10, 2007 – The National Chimney Sweep Guild (NCSG) has announced its "Ugliest Website...

Mar 20, 2007

St. Petersburg, FL – May 1, 2008 – NARI's National Member Council has unanimously voted Market Hardware CEO Brian Kraff...

News Updates
May 15, 2006

Falls Church, VA - May 15, 2006 – Members of the Plumbing-Heating-Cooling Association of America (PHCC) now have access...

Feb 15, 2006

Washington, DC - February 15, 2006 - Launched in July, ACCA's partnership with Market Hardware, a provider of...