“How can I bounce back from the Coronavirus era and make the most out of the second half of my year?” That’s a big – and increasingly important question.

Chances are you already have several marketing programs in place to drive traffic to your Website. And as regulations start to loosen up, many of your consumers will be looking for your services online. But with so many potential customers evaluating your business based on your Website, do you feel confident enough that it’s making the right impression on visitors?

In uncertain times like these, many business owners will desperately attempt to prioritize the best ways to keep their operations going and their staff busy.  Chances are, some contractors will make knee-jerk reactions - and who could blame them? 

Websites become stale over time. It's the nature of all things in the tech world. An outdated Website can lead to a reduction in new client flow. If you feel your Website isn’t generating enough new client calls, any of the following reasons may be to blame:

If you’re looking at the fall season as a last chance to meet your revenue goals for the year, it may be a good time to evaluate your Website. Chances are, you already have several marketing programs in place to drive traffic to it, but with so many potential customers evaluating your business based on your Website, do you feel confident enough that it’s making the right impression?

It’s easy for things to fall through the cracks when running your company and managing your employees are your main priorities. Day-to-day activities can easily sidetrack your goals of growing your business and owning your local market. It’s for these reasons that many small businesses don’t pay much attention to where they exist online. Your company’s Google ranking is not something that should fall off your radar.

Redesigning your Website is much more than a cosmetic makeover; these days, it’s a business necessity. The Internet has been rapidly evolving over the last 5 years, and your Website should demonstrate that your business is keeping up with the trends. Here are a few signs your site may be due for a rebuild:

Your Google My Business listing appears to be headed toward the upper tier of the most important Web Marketing tools in 2018, based on recent information we learned directly from Google reps earlier this month at LSA Chicago. Here's how that little panel on your search screen could grow your business this year...