The journey to the number one ranking on Google differs across cities, towns and industries. But generally speaking, it’s safe to say that proper keyword placement, quick page load speed and quality content are the best bets for SEO growth. These strategies make it easy for Google to match searchers with results that are most relevant to them.
On the other end of the spectrum, there are a few strategies you need to avoid if your goal is to improve your ranking.
When building your Website, it’s important to accurately represent your company’s identity. Your Website is your #1 Marketing resource, after all. While branding and credibility are important, don’t forget the primary goal of your Website: to turn people searching for a service into customers. User experience is the key to a successful Website, which is why it needs to be revisited on a consistent basis.
Even though most companies like yours do the majority of their business over the phone or in person rather than online, having a Website is an essential step to getting in front of potential customers in your service area. Nowadays, your Website is your most valuable marketing tool.
Companies that don’t have a Website lack credibility and miss out on the growing number of customers that do online research before hiring a provider. In one report, researchers found that 63% of consumers primarily use a business’s Website to find and engage with a local service. In other words, businesses without a Website are missing out.
BETHESDA, Md. – January 2014 – Market Hardware announced today they will be hosting an online webinar on January 15 at 3:00 p.m (EST) for members of the Plumbing, Heating, and Cooling Contractors Association.
BETHESDA, Md. – September 2014 – Market Hardware announced today they will be hosting an online Webinar on September 17th, 2014 for members of the International Boarding and Pet Services.
BETHESDA, Md. – September 2014 – Market Hardware announced today they will be hosting an online webinar on September 9th, 2014 for members of the Air Conditioning Contractors of America.
BETHESDA, Md. – January 2014 – Market Hardware announced today they will be hosting an online Webinar on January 21 at 2:00 p.m (EST) for members of the International Door Association.
BETHESDA, Md. – January 2014 – Market Hardware announced today that the Tree Care Industry Association has invited them to host an online Webinar on January 8 at 3:00 p.m (EST).
BETHESDA, Md. - April, 2010 - Market Hardware has released a new "Word-of-Mouth" Search Marketing service, which will help clients significantly improve their web presence.
BETHESDA, MD – April, 2010 – Market Hardware announced today that Brian Kraff, founder and CEO of Market Hardware, will speak at the 2010 IDA Garage Door Expo on April 22-24, in Las Vegas.
