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Joe DeWitt

Market Hardware Content Marketing Expert

Recent Posts

Social Media and Your Business: Doing What’s Right For You

6/26/19 4:44 PM / by Joe DeWitt

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While someone may have a gourmet kitchen with fancy equipment, that doesn’t make them a professional chef. The same can be said for business tools. Having premium tools means nothing if you aren’t using them effectively. This is often the case with how small companies choose to use their Social Media... an indispensable marketing tool that happens to touch on most aspects of our daily lives

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Putting Your Business on the (Google) Map

4/26/19 3:23 PM / by Joe DeWitt posted in Web Marketing

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There’s something to be said about the fact that “Google” is most people’s go-to word to describe searching for something online. “Google It” has become the new way to suggest looking something up. According to search experts, 88% of consumers who search for local businesses online either call or visit the business within 24 hours. It begs the question: If customers search for your services online, will they be able to find your business?

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These SEO Mistakes are Killing Your Website’s Ranking

3/27/19 5:34 PM / by Joe DeWitt posted in SEO, Web Marketing

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The journey to the number one ranking on Google differs across cities, towns and industries. But generally speaking, it’s safe to say that proper keyword placement, quick page load speed and quality content are the best bets for SEO growth. These strategies make it easy for Google to match searchers with results that are most relevant to them.

On the other end of the spectrum, there are a few strategies you need to avoid if your goal is to improve your ranking.

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Slow Website Load Speed: Your Biggest Problem in 2019

2/27/19 9:29 AM / by Joe DeWitt posted in Web Marketing, Website Best Practices

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When building your Website, it’s important to accurately represent your company’s identity. Your Website is your #1 Marketing resource, after all. While branding and credibility are important, don’t forget the primary goal of your Website: to turn people searching for a service into customers. User experience is the key to a successful Website, which is why it needs to be revisited on a consistent basis.

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3 Ways to Make Your Website Stand Out From the Rest

1/28/19 9:53 AM / by Joe DeWitt posted in Web Marketing, Website Best Practices

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Even though most companies like yours do the majority of their business over the phone or in person rather than online, having a Website is an essential step to getting in front of potential customers in your service area. Nowadays, your Website is your most valuable marketing tool.

Companies that don’t have a Website lack credibility and miss out on the growing number of customers that do online research before hiring a provider. In one report, researchers found that 63% of consumers primarily use a business’s Website to find and engage with a local service. In other words, businesses without a Website are missing out.

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Market Hardware to Host Online Webinar for PHCC Members

12/17/14 10:03 AM / by Joe DeWitt

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Session will cover a range of topics related to Social Media, SEO

BETHESDA, Md. – January 2014 – Market Hardware announced today they will be hosting an online webinar on January 15 at 3:00 p.m (EST) for members of the Plumbing, Heating, and Cooling Contractors Association.

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Pet Care Association Invites Market Hardware to Host Webinar

9/22/14 10:00 AM / by Joe DeWitt

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Members will receive education and advice on Social Media, SEO

BETHESDA, Md. – September 2014 – Market Hardware announced today they will be hosting an online Webinar on September 17th, 2014 for members of the International Boarding and Pet Services.

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Market Hardware to Host Online Webinar for ACCA Members

9/7/14 9:58 AM / by Joe DeWitt

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Session will cover a range of topics related to SEO Strategies

BETHESDA, Md. – September 2014 – Market Hardware announced today they will be hosting an online webinar on September 9th, 2014 for members of the Air Conditioning Contractors of America.

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Market Hardware to Present Webinar for Garage Door Industry

1/29/14 10:05 AM / by Joe DeWitt

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IDA members will receive education on topics related to Social Media, SEO

BETHESDA, Md. – January 2014 – Market Hardware announced today they will be hosting an online Webinar on January 21 at 2:00 p.m (EST) for members of the International Door Association.

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TCIA Invites Market Hardware to Host Search Marketing Webinar

1/26/14 10:07 AM / by Joe DeWitt

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Session will cover a range of topics related to Search Engine Optimization

BETHESDA, Md. – January 2014 – Market Hardware announced today that the Tree Care Industry Association has invited them to host an online Webinar on January 8 at 3:00 p.m (EST).

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